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How To Navigate The Healthcare System As Entrepreneurs & Startups

My guest today is Eugene Borukhovich, serial intra and entrepreneur, executive, venture builder, speaker & board advisor with a focus in digital health. Eugene is a Chairman and Founding Board Member at YourCoach Health and founder of Initium Impact Ventures. Prior to YourCoach, Eugene served as a Global Head of Digital Health at Bayer. He has also co-founded and sold a doctor rating startup and a consulting company. Eugene enjoys running, writing, traveling and spending time with his family. 

In this episode, Eugene teaches:

  • How to enter & navigate the health & healthcare sector as an Entrepreneur from a non-medical background
  • How to identify unmet needs
  • How to create startups that address unmet needs
  • How digital health startups can work with pharma
  • How to create new value chains
  • The story behind Eugene and his startup, YourCoach.Health
  • Whether your wife or husband makes a good co-founder

This week’s news comes from the 2021 Healthcare Information and Management Systems Society (HIMSS) Global Conference in Las Vegas, where the former Centers for Medicare & Medicaid Services CTO describes the main drivers of health innovation’s bright future.

Watch the full episode here.

If you’re looking to launch your first or next health startup / business, remember to grab my checklist, which I’ll email over to when you sign up to watch my free masterclass available here. Take some time out as it will be an hour well spent. It’ll help you overcome the obstacles you’ll face in what is a very challenging space to navigate. In fact, Entrepreneurs often tell me that had they known how hard the health sector would be, they may not have pivoted. However, after quizzing them further, they feel that it is extremely rewarding. Their insights helped me create the free checklist and masterclass.

Sadly, most health startups & businesses fail, yet the problems we face need Entrepreneurs with solutions, now more than ever. That’s why I’m running a live & interactive online workshop, where you’ll learn: 

  • The tools & strategies to ensure product-market fit;
  • How & who to approach in the health sector;
  • What questions to ask;
  • How to apply these principles directly to your venture.

Learn more about the 1Reason workshop here: https://www.entrepreneurs.doctor/1reason

The Checklist Health Entrepreneurs Need

Overcome The Reasons Why Startups Fail

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